Brand Visual Redesign
We are looking for a person with Branding and Design skills that can help us improve our visual branding.
Our goal is to make our branding more consistent, to better reflect our core values and become more recognizable & memorable to the public.
Wir haben gerade unsere Vision (Why) erarbeitet, das How festgelegt und sind dabei das What klar herauszuarbeiten. Danach sollen Branding und Design und dann neue Internetseite gebaut werden.
A new visual brand guide outlining:
- Logos
- Fonts
- Color palettes
- Existing logos and reference documents.
- Interface to our Marketing team.
Milestones
1
Preparation
- Study the existing material.
- Familiarize yourself with our organization's mission and vision.
2
Brainstorming session (2H)
- Discuss our vision, ideal customers and values.
- Agree on scope of the brand guide.
- We provide reference brands for inspirations.
3
Draft Design
- Design three design variants (logo, colors & fonts) based on previous session
4
Integration Session (1H)
- Decide preferred design.
- Discuss modifications.
5
Brand Guide
- Create final brand guide.
Skills
Must have
Branding, Graphic Design
Nice to have
Marketing
Languages
Must have
German
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Posted by
TG
Thomas Grünschläger
Project Leader