estrategia de marketing para obtener nuevos alumnos en taki mundo en línea.
Difundir y promover las clases en línea especializadas para niños y jóvenes sordos en México, con el fin de garantizarles acceso a una educación inclusiva y de calidad, adaptada a sus necesidades comunicativas.
Buscamos aumentar el alcance del programa a través de estrategias digitales y de marketing social, generando mayor visibilidad y atrayendo a más familias interesadas, de modo que los estudiantes sordos puedan aprender desde casa en un horario flexible y a un costo accesible.
- Analysis of existing strategy & processes.
- Recommendations on which platforms to use.
- Recommendations on how to build an audience.
- Recommendations on how to engage with followers.
- Create content types and templates.
- Teach us how to implement the above.
- Access to our Marketing.
- Access to our social accounts.
- Existing branding and communication material.
Milestones
Kick Off Meeting
- Get to know each other.
- Explain our mission and purpose.
- Review existing social presence and strategy.
- Discuss the scope of the project, deliverables and mutual expectations.
Develop strategy
- Assess which platforms to use for which audience.
- Develop content categories & templates.
Teach us
- How to effectively create posts by using your content templates
- How to effectively plan and post content
- How to find and engage with potential followers
- How to interact with our existing audience
Review
- We celebrate your impact and engagement that you gave us.
- Team members ask remaining questions.
Skills
Must have
Nice to have
Languages
Must have
UN SDGs supported
taki mundo Institut für benachteiligte Jugendliche
Deaf and hearing-impaired people in Mexico should receive the respect and recognition they deserve. We are working on this with tireless commitment and thanks to reliable partners with the famous “constant drop”. Because only with consistency and sustainability can we build on taki mundo's success to date. This includes
- a right to education and work that is actually realized
- Standardized examination methods for the early detection of hearing impairments in babies
- State-subsidized hearing aids
- the construction of our own taki mundo school building
- the search for suitable jobs for our school leavers
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