Social Media Strategy
We want to improve our overall Social Media Strategy.
Our goal is to build a bigger audience. We want to learn how to communicate and engage with our followers.
- Analysis of existing strategy & processes.
- Recommendations on which platforms to use.
- Recommendations on how to build an audience.
- Recommendations on how to engage with followers.
- Create content types and templates.
- Teach us how to implement the above.
- Access to our Marketing.
- Access to our social accounts.
- Existing branding and communication material.
Milestones
1
Kick Off Meeting
- Get to know each other.
- Explain our mission and purpose.
- Review existing social presence and strategy.
- Discuss the scope of the project, deliverables and mutual expectations.
2
Develop strategy
- Assess which platforms to use for which audience.
- Develop content categories & templates.
3
Teach us
- How to effectively create posts by using your content templates
- How to effectively plan and post content
- How to find and engage with potential followers
- How to interact with our existing audience
4
Review
- We celebrate your impact and engagement that you gave us.
- Team members ask remaining questions.
Skills
Must have
Social Media
Nice to have
Graphic Design, Marketing
Languages
Must have
English
UN SDGs supported
WahWoman
We strive – To accelerate Women Economic Empowerment through capacity building and education
Posted by
RV
Rajni Vohra
Project Leader