With innovative solutions, we inspire people in Switzerland to live in a climate-friendly manner.

• Climate protection is a global issue; we act locally. We aim to change our immediate environment.
• Reduce before compensating. We do not aim to engage in climate protection through certificate trading, but rather to achieve effective greenhouse gas reductions through our actions.
• We aim to encourage emulation. Through our actions and proposals in the form of campaigns, commitments, and initiatives, we seek to engage as many people as possible in climate protection and its concerns.
• We are independent. We are not tied to any parties, organizations, or institutions. We do not see ourselves in competition with existing organizations but aim to make an additional contribution to climate protection as an independent grassroots initiative.
• All funds go into climate protection. We do not pursue financial profit; the funds generated are used for climate projects. Through partners, donations, corporate volunteering, and direct support, concrete actions and minimal administration costs are financed.